5 Unique Strategies for Marketing Your Local Restaurant in Las Vegas

If you have a local restaurant in the city of Las Vegas and you want to properly market it, you can do so with a few different outlets and resources – regardless of whether you have launched a chain or a one-of-a-kind diner. Marketing your local restaurant properly can ultimately mean the difference between becoming known throughout your city or staying a secret.

Create a Unique Website
Creating a unique website that represents your local restaurant is a way for you to highlight foods and drinks you have to offer while also giving you the chance to share upcoming and current specials. When you have a website online for your local restaurant, you are more likely to attract people who are searching for local dining options. Always be sure to include a menu and contact information on your restaurant’s official website to get as much promotional bang for your buck as possible.

Properly Brand Your Restaurant
Properly branding your restaurant with a modern and memorable logo is essential for success, even if you are managing a local restaurant. In order to properly brand your restaurant, it is important to consider the demographic of your patrons and how you want to be remembered when your customers leave your place of business. For example, the TAO Asian Bistro is positioned as a celebrity hangout, which positions it as “the place to see and be seen.” Considering your message and how you will portray it will be vital for branding.

Being Remembered
Use branded  products that are imprinted with your restaurant's logo and contact details to give away as goodies to patrons, staff and even business associates. This will enable you to help stay remembered when these people leave your restaurant. Using Halo promotional products in Las Vegas allows you to compare thousands of options that will make your restaurant seem unique as well as memorable.

Hand Out Flyers and Newsletters
Distribute flyers and promotional newsletters to your patrons any time they visit your restaurant. Share upcoming sales and discounts or special items you are featuring on the menu with local flyers. Some public locations throughout your town may permit you to post your flyers to help with gaining local attention from passersby.

Get Involved With Social Media
Getting involved with social media is highly recommended for all types of restaurants, including local spots. When you have social media pages for your business, it is much easier to promote your restaurant, its hours, your website and the type of food you have to offer. Providing your online followers with images of your food and drink specials can encourage more patrons to visit your restaurant in person.